SearchCap: Local Marketing Automation Tools, App Indexing May Change SEO & Mars Google Doodle

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Local Marketing Automation Tools, App Indexing May Change SEO & Mars Google Doodle appeared first on Search Engine Land.


Please visit Search Engine Land for the full article.

Transform recyclables into practical items for our Vine challenge



Recycling not only benefits the environment, but it also can help you save money and breathe new life into waste.

For this week’s Vine challenge, use recycled materials — paper, plastic, metal, fabric or glass — to create something useful. This theme is brought to you by Mashable and PepsiCo, as part of its sustainability microsite #HowWillWe.

Think DIY or upcycling: you can easily repurpose discarded materials into practical items like room decor or even clothing. Come up with a fun stop-motion animation, or shoot a time lapse video while transforming your scraps into gems. ​ Read more…

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Don’t believe that privacy hoax all over your Facebook feed



Sound the alarms: Facebook is about to start charging a monthly fee to keep your data private! It’s all over your News Feed, so it must be true!

Just kidding. The social media giant, in truth, is doing nothing of the sort. But that hasn’t stopped everyone from sharing statuses that warn people to post a disclaimer about privacy, pay up, or do nothing — in which case, you should expect your personal data to become public.

If you’re a longtime Facebook member, you’ll remember several similar hoaxes in years past — and countless others have fallen for it. A note that began circulating over the past few days urged people to get ahead of a supposed “change” that would come on Monday by copying and pasting a declaration as their Facebook status that would protect their private content from being made public. Read more…

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Facebook’s new Singapore digs will give you serious office envy



SINGAPORE — We got a tour of Facebook’s new office space here. The company moved to its new digs at South Beach Tower in August.

They wouldn’t say how big the new premises are, but their old space occupied two floors in an office building at the central business district, and the new one is five storeys high.

Two of the floors in the new office comprise mainly sales and marketing staff, said our guide.

Facebook Vice President for Asia-Pacific Dan Neary said Facebook’s Asia-Pacific user base is already its largest, but still its fastest growing, with 496 million monthly active users here. “This is not a big surprise, since we have two-thirds of the world here, and the heaviest mobile users,” he said. Read more…

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