SearchCap: Bing Shopping Campaigns Updates, SEO For Local Businesses & Google’s Halloween Doodle

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Shopping Campaigns Updates, SEO For Local Businesses & Google’s Halloween Doodle appeared first on Search Engine Land.


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Tongal Named Facebook Marketing Partner

Crowdsourced studio Tongal is now a Facebook Marketing Partner in the content marketing specialty area.

Tongal offers up a global network of some 100,000 independent filmmakers to help brands create high-quality, compelling video content.

Brands that have worked with Tongal include Anheuser-Busch, Procter & Gamble, Lego, General Mills, Bacardi, NASA and Lionsgate.

Co-founder, president and chief creative officer James DeJulio said in a release announcing the news:

We are honored to be recognized by Facebook and the Facebook Marketing Partner Program. No one does original, story-driven branded content at scale like Tongal does, and we are excited to continue our work with the greatest brands on Facebook.


#ScaryStats uses data to reveal the horror of inequality



The realities of inequality are downright spooky.

The proof is in the statistics — hard facts shed light on various inequalities and their real-life impacts, and show how they deserve attention and action every day. But social disparities are gaining special notice Friday, thanks to an innovative hashtag building on the momentum of the scary Halloween spirit.

#ScaryStats, created through a collaboration among four women’s equality organizations, is helping to get people talking about the horrifying truths facing marginalized communities. Read more…

More about Statistics, Women, Social Good, Activism, and Social Media

Last Chance to Enter the SocialPro Biggest Social Geek Contest

Enter the second annual SocialPro Biggest Social Geek Contest, sponsored by Marin Software. The contestant who can answer the most questions in the shortest amount of time will win the grand prize – a flight and hotel accommodations for two to Marketing Land’s SocialPro conference in Las Vegas,…


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This might just be the scariest social media game ever



For the most part, the Internet is harmless. Social media connects people all over the world and gives us a platform to amplify our voices

But, in the chilling video below, it’s also the platform for an insidious game that pits friend against friend. You pick the winner, based on your own criteria and personal preference. Seems like a pretty sick thing to do, but trust us … it actually gets worse.

Watch this short horror video, created by Mashable Studios and Crypt TV, and see for yourself how social media can have grim consequences Read more…

More about Social Media, Halloween, Horror, Entertainment, and Video

Facebook Testing Local Market?

Facebook appears to be in the preliminary stages of testing a feature called Local Market.

Reader Abs Elmaz of Social House Media shared the screenshots to the right and below with SocialTimes, noting that the Local Market icon took the place of the icon for messages at the bottom of his Facebook application, and adding that clicking on any of the categories produced blank screens.

Elmaz, who is in Melbourne, Australia, added that clicking “sell” brought up a message that the feature was not available in his area yet, and he said all evidence of Local Market has now disappeared from his app.

But one of his coworkers was able to collect the screenshots below, illustrating that the feature was pulling in items from for-sale groups she is following, and that she was able to “sell an item” by posting its photo, price and other details, with the option of posting that item to her local market.

Readers: Have you seen anything similar?


Facebook just made it easier to share content from other apps



Facebook is redesigning the way its iOS users share content from third-party apps inside of Facebook.

The social network showed off a new share extension for iOS Wednesday that makes it easier for people to control what they are sharing and who they share updates with

Share extensions are used by third-party apps to allow their users to share content back to Facebook. While this functionality has existed within iOS for some time, the experience up until now hasn’t always been great, Facebook product manager Alyssa Levitz explained Read more…

More about Facebook, Social Media, Tech, Apps Software, and Apps And Software